Shakeel Basheer

Shakeel Basheer is a researcher at Lovely professional university. About my qualification i have done bachelors in business administration from public university namely Kashmir university and an MBA in tourism management from central university of Kashmir My interest revolves around E-marketing, Ethical marketing, Ethical Tourism, JK tourism, Sustainability, E Tourism, social media, consumer psychology, organisation behaviour, and digital learning. He is proficient in using Vos viewer, Smart-PLS, AMOS, SPSS, LIWC, NVIVO, ATLAS.ti, and Mendeley. Beginner in Python and R.

Publications

Impact of AI and Robotics on the Medical Tourism Industry
Impact of AI and Robotics on the Medical Tourism Industry
Viana Hassan, Ahmad Albattat, Shakeel Basheer. © 2024. 361 pages.
In the ancient world, health seekers traversed vast distances to pursue well-being. Fast forward to the 21st century, and the concept of medical tourism has evolved into a global...
Balancing Environmental Sustainability and Privacy Ethical Dilemmas in AI-Enabled Smart Cities
Balancing Environmental Sustainability and Privacy Ethical Dilemmas in AI-Enabled Smart Cities
Sheezan Farooq, Bazillah Farooq, Shakeel Basheer, Sandeep Walia. © 2024. 24 pages.
As the world urbanizes, smart cities with AI-driven solutions promise to tackle urban challenges, including environmental sustainability. Yet, ethical concerns emerge, balancing...
Trash to Treasure: Unveiling the Hidden Rewards of Recycling in the Hotel Industry
Trash to Treasure: Unveiling the Hidden Rewards of Recycling in the Hotel Industry
Viana Imad Hassan, Shakeel Basheer, Simon Abou Fayad. © 2024. 11 pages.
Businesses across industries are rapidly implementing green methods in today's green economy to not only minimize their environmental footprint but also improve their bottom...
Digital Innovation in the Service Sector: Transforming Customer Experiences
Digital Innovation in the Service Sector: Transforming Customer Experiences
Viana Imad Hassan, Shakeel Basheer, Faizan Ashraf Mir, Simon Georges Abou Fayad. © 2024. 16 pages.
This chapter explores digital innovation in the service sector and its impact on customer experiences. It covers the drivers and enablers of digital innovation, emphasizing the...
The Impact of Advanced Technology on Medical Tourism Transformation: Case Study of United Arabs of Emirates
The Impact of Advanced Technology on Medical Tourism Transformation: Case Study of United Arabs of Emirates
Viana Imad Hassan, Shakeel Basheer. © 2024. 19 pages.
The current concept of medical tourism will be significantly impacted by the integration of robotics, AI, the growing demand for cosmetic operations in the United Arab Emirates....
Redefining Industry Dynamics: The Impact of AI and Robotics on Competitive Advantage
Redefining Industry Dynamics: The Impact of AI and Robotics on Competitive Advantage
Shakeel Basheer, Ishfaq Tramboo, Sheezan Farooq, Zahra Behboodi. © 2024. 18 pages.
This study examines how AI and robots shift competitive advantage across industries. Through a literature analysis, case studies, and a robust methodological framework, this...
Exploring the Metaverse: The Future of Tourism Through AI and Virtual Reality
Exploring the Metaverse: The Future of Tourism Through AI and Virtual Reality
Shakeel Basheer, Sandeep Walia, Sheezan Farooq, Mushtaq Ahmad Shah, Faizan Ashraf Mir. © 2023. 10 pages.
The definition of the metaverse, a virtual space where people can interact with each other and computer-generated environments, is gaining traction. With the help of artificial...
Creating Transformative Travel Unveiling the Link Between Meaningful Experiences and Sustainable Tourism
Creating Transformative Travel Unveiling the Link Between Meaningful Experiences and Sustainable Tourism
Shakeel Basheer, Sandeep Walia, Danish Mehraj, Murtaza Reshi. © 2023. 16 pages.
Transformative travel promotes meaningful experiences for travelers and positive social and environmental impacts. This chapter explores the link between such experiences and...
Augmented Reality and Virtual Reality in Cultural Heritage Tourism Enhancing Visitor Experiences
Augmented Reality and Virtual Reality in Cultural Heritage Tourism Enhancing Visitor Experiences
Shakeel Basheer, Sheezan Farooq, Viana Hassan, Younis Mohammad Malik, Murtaza Ahmad Reshi. © 2023. 22 pages.
This book chapter explores the use of AR and VR in cultural heritage tourism, enhancing visitor experiences with historical locations and artefacts. AR and VR allow for immersive...