Ahmad Albattat

Ahmad Albattat is an Associate Professor In Graduate School of Management, Post Graduate Centre, Management and Science University, Shah Alam, Selangor, Malaysia. He is a visiting Professor and external examiner in Medan Academy of Tourism (Akpar Medan). He holds a doctoral degree in Hospitality Management “Disaster and Emergency Planning and Preparedness” from University Sains Malaysia (USM). He worked as an Assistant Professor, Ammon Applied University College, Amman, Jordan. Senior Lecturer and research coordinator in School of Hospitality & Creative Arts, Management and Science University, Shah Alam, Selangor, Malaysia, and Researcher at Sustainable Tourism Research Cluster (STRC), Pulau Pinang, Malaysia. He was working for the Jordanian hospitality industry for 17 years. He has participated and presented research papers in a number of academic conferences held in Malaysia, Taiwan, Thailand, Indonesia, Sri Lanka, and Jordan. He is an active member of Scientific and Editorial Review Board on Hospitality management, hotel, tourism, events, emergency planning, disaster management, human resource for Journal of Tourism Management, Journal of Hospitality Marketing & Management (JHMM), Current Issues in Tourism (CIT), Asia-Pacific Journal of Innovation in Hospitality and Tourism (APJIHT), International Journal of Economics and Management (IJEAM), AlmaTourism, Journal of Tourism, Culture and Territorial Development, International Journal of Tourism and Sustainable Community Development. His latest works have been published in the refereed international journals, conference proceedings, books and book chapters.

Publications

Impact of AI and Robotics on the Medical Tourism Industry
Impact of AI and Robotics on the Medical Tourism Industry
Viana Hassan, Ahmad Albattat, Shakeel Basheer. © 2024. 361 pages.
In the ancient world, health seekers traversed vast distances to pursue well-being. Fast forward to the 21st century, and the concept of medical tourism has evolved into a global...
Reconceptions of Policies, Strategies, and Challenges in Education 5.0
Reconceptions of Policies, Strategies, and Challenges in Education 5.0
Ali Sorayyaei Azar, Ahmad Albattat, Marco Valeri, Viana Hassan. © 2024. 320 pages.
In the era of Education 5.0, institutions face a pressing challenge: aligning educational policies and practices with the rapidly evolving demands of a digital, interconnected...
Marketing and Big Data Analytics in Tourism and Events
Marketing and Big Data Analytics in Tourism and Events
Tareq Nael Hashem, Ahmad Albattat, Marco Valeri, Anukrati Sharma. © 2024. 294 pages.
In the digital age, the tourism industry faces the challenge of effectively marketing destinations amidst a sea of competition and information. Marketing Information Systems...
Critical Online Learning Implementation and Determinants in Rural Areas in Malaysia
Critical Online Learning Implementation and Determinants in Rural Areas in Malaysia
Jacquline Tham, S. M. Ferdous Azam, Ahmad Albattat. © 2021. 16 pages.
The rapid development of technological advances has brought many alterations and development to many profit-driven as well as non-profit-oriented organizations. Higher learning...