The Future of Digital Tourism Alternatives in Virtual Reality

The Future of Digital Tourism Alternatives in Virtual Reality

Zuleyhan Baran, Huseyin Baran
DOI: 10.4018/978-1-7998-8528-3.ch004
OnDemand:
(Individual Chapters)
Available
$37.50
No Current Special Offers
TOTAL SAVINGS: $37.50

Abstract

In this study, a review of the future of VR technologies for digital tourism alternatives will be presented. The general purpose of the research is to contribute to VR technologies, which are developing and integrating with new systems with each passing day from the point of view of providing a general perspective in tourism. VR application information to deepen understanding of the scope of the digital future of tourism alternatives will be presented in a systematic framework. In general, VR technologies express the behavioral experiences of individuals in virtual environments. When tourism and VR technologies are combined, the composition of the product in which these virtual experiences are directed towards a purpose emerges. Every new development that occurs from a technological point of VR technology will make it possible to be used in every field of tourism. The contribution of this research is to provide suggestions for future studies as well as practical implications for the tourism industry regarding VR systems, which are among the digital tourism alternatives.
Chapter Preview
Top

Introduction

Humanity has important power like as curiosity and through this concept has gone to the path of overcoming all works that it could not be able to do biologically and physiologically with inventions. This process continues with humanity's material processing and development efforts have enabled it to reach the technological dimension. Humanity, which has managed to develop a technological product for every difficult task throughout history transitioned to the modern life process where life became easier with the industrial developments and technological progresess more appropriate over time. Social developments affected by industrial developments and industrial developments also affected by social developments can be regarded as a paradoxical process. At this point development of humanity defining that using Society 1.0–hunter-gatherer, Society 2.0–agriculture, Society 3.0–industrial, Society 4.0–knowledge, Society 5.0–super smart society reflections of these concepts. On the other hand, it has been possible to observe these developments that Industry 1.0–steam power, Industry 2.0–electricity, Industry 3.0–mass production, Industry 4.0–digital technology and Industry 5.0–robotic manufacturing. The social and industrial developments experienced also have reflections on the tourism sector. Positive developments in the tourism sector, where innovative approaches have been experienced in meeting tourist demands in recent years, have left it to the process of overcoming the difficulties posed by the pandemic process, which continues to be effective today. While the issue of sustainability of tourism activities has gained more importance with the effect of the current pandemic, advances in technology have contributed to the development of concepts such as tourism 4.0, smart tourism and digital tourism. In this process, while the new generation advantages created by technological developments reveal important opportunities for tourism which has also made it important to introduce digital concepts such as virtual reality to the sector. This situation shows a two-way development, firstly it gains a whole new dimension in terms of tourist experiences and secondly it opens up brand new tourism investment opportunities for tourism businesses that can offer new experiences to tourists. Tourism evolves from its traditional structure to reality technologies as a result of social and industrial developments. Virtual Reality (VR) is an unreal environment that allows participants to have different experiences in simulation areas. Developing VR technologies are highly demanded in tourism. In general, VR technologies express the behavioral experiences of individuals in virtual environments. VR technology, which has used to promote travel products in first place, which is a marketing product, is now on the agenda in terms of new generation digital tourism alternatives. In this study, a review of the future of VR technologies for digital tourism alternatives and VR application information to deepen understanding of the scope of the digital future of tourism alternatives will be presented in a systematic framework.

Key Terms in this Chapter

Augmented Reality: Augmented reality (AR) involves overlaying visual, auditory, or other sensory information onto the world in order to enhance one's experience. Retailers and other companies can use augmented reality to promote products or services, launch novel marketing campaigns, and collect unique user data.

Virtual Reality: Virtual reality (VR) is a computer-generated environment with scenes and objects that appear to be real, making the user feel they are immersed in their surroundings. This environment is perceived through a device known as a Virtual Reality headset or helmet.

Digital Tourism: The term “digital tourism” refers to how we use digital tools to organize, manage and even enjoy the travel experience. “Digital tourism” is therefore a set of systems that use all the tools of digital transformation to change the way we travel and the way the industry works.

Reality Technologies: Reality Technologies refers to the wide spectrum of technologies and affordances that include Augmented Reality, Virtual Reality and Mixed Reality that simulate reality in various ways.

Complete Chapter List

Search this Book:
Reset