Semantic Location Modeling for Mobile Enterprises

Abstract

A location model represents the inclusive objects and their relationships in a space and helps engender the values of location based services (LBS). Nevertheless, LBS for enterprise decision support are rare due to the common use of static location models. This chapter presents for enterprises a framework of dynamic semantic location modeling that is novel in three ways: (1) It profoundly brings location models into enterprise business models; (2) with a novel method of dynamic semantic location modeling, enterprises effectively recognize the needs of the clients and the partners scattered in different locations, advancing existing business relationships by exerting appropriate service strategies through their mobile workforces; (3) through the location model platform of information sharing, enterprises are empowered to discover potential business partners and predict the values of their cooperation, gaining competitive advantages when appropriate partnership deals are made by enterprise mobile workforces. This proposed framework has been implemented with the J2EE technology and attained the positive evidences of its claimed values.