Network Ideological and Political Education System for College Students Based on Multimedia Service Architecture

Introduction

Digital technology has become the driving force behind the industrial revolution, scientific and technological advancements, and profound changes in social governance, lifestyle, and production. It is integrated into all spheres of human social development, introducing new ideas, formats, and models (Ma, 2020). To develop a strong nation in education, accelerate the modernization of education systems, and ensure high-quality education for all, it is imperative to aggressively promote the digitization of education (Hao, 2020). The frontier for contemporary wide-area information resources, empowered by big data, is driving innovation and development in various areas of daily life (Ding, 2020).

Educational big data is a pivotal field within the realm of big data research and application (Yanhong, 2021). Since August 2015, when big data in education was listed as a key focus area, initiatives have been proposed to use big data for transforming educational methods, promoting fairness in education, and improving educational quality (Ma, 2020). In recent years, the Chinese government has introduced various policy documents, including the 13^th Five-Year Plan for National Education Development, the Education Informatization 2.0 Action Plan, and the China Education Modernization 2035, among others. These initiatives aim to construct educational big data systems and guide their application, positioning educational big data as a powerful tool to drive educational reforms, improve educational quality, and achieve educational equity (Ding et al., 2019).

With the rapid development of Internet technology and the rapid advancement of terminal equipment, there has been a significant expansion in the scope of carriers for ideological and political education among college students (Yang et al., 2022). Ideological and political education on the Internet is of great significance in today’s information-exploding network era. It plays a significant role in enhancing students’ information literacy and media literacy, enabling them to effectively discern the authenticity of information and understand the positions and purposes behind it, thereby facilitating informed decision-making and judgment. Moreover, this education can also cultivate students’ innovative spirit and proficiency in information technology, including skills in information searching, organizing, creation, and dissemination, setting a solid foundation for their future use in academic and professional domains (Hu & Li, 2018).

Based on the new era context, daily ideological and political education for college students should focus on new goals, grasp emerging requirements, and constantly explore innovative ideas, paths, and methods. This proactive approach is essential to enhance the pertinence and effectiveness of ideological and political education and effectively address the challenges prevalent in contemporary society (Li, 2021). Using new media and technology to strengthen ideological and political education in colleges and universities is paramount. By doing so, educational institutions can ensure their efforts are contemporary, targeted, and effective, thereby meeting the evolving needs of students and society at large (Si, 2022).

As the main front for cultivating innovative talent, colleges and universities will play crucial roles as key participants, facilitators, and promoters in the wave of big data (Wang, 2020). Big data, with its wealth of information technology, range of information resources, advanced information processing technologies, and new ways of thinking, injects immediacy, precision, forward-looking, and individuality into the daily ideological and political education of college students (Yu, 2022).