Ana Boa-Ventura

Ana Boa-Ventura is a researcher at the University of Texas at Austin. She has managed several international projects aiming at the design and promotion of virtual professional collaboration. Boa-Ventura has worked with digital storytelling (DST) in various contexts of practice research in the metaverse. Her research on virtual communities for tobacco cessation intersects with storytelling to the extent that stories are at the basis of community and trust building. Boa-Ventura designed two interactive platforms for the Portuguese Ministry of Health: for the promotion of breast-feeding and of tobacco cessation. In Portugal, she co-founded Media Shots, a Portuguese organization that works with corporations in the design and implementation of innovative programs in the area of corporate social responsibility (CSR). These include strategic and community–oriented digital storytelling, as well as other social media driven solutions to leverage social intervention by ONGs and corporations in a time of recession.

Publications

Virtual Worlds and Metaverse Platforms: New Communication and Identity Paradigms
Virtual Worlds and Metaverse Platforms: New Communication and Identity Paradigms
Nelson Zagalo, Leonel Morgado, Ana Boa-Ventura. © 2012. 423 pages.
While metaverse platforms are no longer a novel topic, they still pose challenges for the adaption of conventional research methodologies and communication practices. Virtual...